We design and evolve brands across industries, from local initiatives to established organizations.

Lasipalatsikortteli is an iconic part of the urban landscape in Helsinki. Form Union designed the brand concept and the brand visuals for Lasipalatsikortteli.

NPF-kompassen is a project by ADHD-förbundet, Barnavårdsföreningen and Folkhälsan. Form Union designed the logo, identity and visuals for the project.

Amos Andersons fond has been supporting arts and culture in Finland since 1940. For their 85th jubilee, we created the concept ”RUM för konst och kunskap” (space for art and knowledge).

Suomen Kädentaidot is the largest handicrafts fair in Northern Europe and a tribute to Finnish craftsmanship. We designed, in collaboration with art director Pauliina Vesterinen, a new brand concept and visual identity, inspired by the theme ‘Be Brave, Be You’. In an era of AI, we created an entirely handmade visual world by adding real handicrafts to the photographs, creating a look that celebrates authenticity, creativity and freedom of expression.

Almost all companies have a story to tell, but few can say that their product has touched the lives of millions of people. We teamed up with Lingsoft, a pioneering company within language technology, and helped them find their brand core. At the same time, their visual identity underwent a complete makeover, accompanied by a smooth and optimized website to drive business.